In this section you can find all the deliverables produced by REEL project.
Study on Movie Tourism in Italy and Croatia
Study on Movie Tourism in Italy and Croatia
Discover how cinema cantransform places into unforgettable travel destinations.
This study explores the growing phenomenon of movie tourism and its impact on local economies, cultural identity, and destination branding across the Adriatic area. Through case studies, best practices, and strategic insights, the document highlights how films and audiovisual productions can inspire travel experiences, promote lesser-known territories, and create new opportunities for sustainable tourism development. The study also examines the challenges linked to overtourism and sustainability, while proposing innovative approaches to strengthen cooperation between the tourism and audiovisual sectors in Italy and Croatia.
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