Italia-Croatia

The ongoing challenge of illegal waste disposal

Illegal waste disposal continues to pose a serious environmental threat along the Adriatic coast, endangering protected natural areas, polluting waterways, and compromising public health. While recent years have seen notable improvements in waste management infrastructure and regulations, the persistence of unauthorized dumping sites reveals deeper systemic issues and problematic public behaviors that require urgent and sustained attention.

Illegal dumping in our pilot areas

In Croatia’s Istria region, the situation mirrors wider regional trends. Despite advances, illegal waste continues to accumulate in various locations due to the irresponsible actions of both individuals and businesses. Some residents seek to avoid waste collection fees, while certain industries sidestep proper waste handling procedures entirely. Since the launch of Istria’s first official List and Remediation Plan for Illegal Landfills in 2006, the region has made commendable efforts to identify and rehabilitate dumping sites. As of the latest 2020 report, there were still 122 active and 85 inactive illegal waste sites recorded. Zadar County faces similar difficulties. Home to 20 protected areas, including national parks and Natura 2000 sites, Zadar currently manages approximately 120 active illegal dump locations. Many of these are found on the outskirts of urban centers, within industrial zones, or scattered throughout sensitive natural habitats. There are, however, encouraging examples of innovative approaches. Etra S.p.A., a partner in the Wastereduce initiative, has taken a leading role in environmental monitoring and waste removal along the Brenta River, a Natura 2000 protected area. Utilizing electric quad bikes for quiet patrols, Etra combines surveillance with community engagement events such as “Let’s Clean the Brenta River.” Their efforts, backed by local authorities and partially funded by the LIFE Brenta 2030 project, demonstrate how technology and grassroots involvement can work together to prevent illegal dumping at the source.

Prevention as the key to reducing illegal waste

Prevention is key to effective waste management. Awareness campaigns, cleanups, and deterrents like cameras and barriers help reduce illegal dumping, especially in sensitive areas like Natura 2000 sites. However, issues such as overtourism, lack of disposal options, and low public awareness keep the problem alive. Many still dispose of waste improperly despite available facilities, leading to severe contamination, including over 200 caves in Istria. Solving this requires a combined effort of infrastructure investment, education, technology, and regional cooperation.

Progress has been made, but ongoing public engagement and commitment are essential to protect the Adriatic’s fragile ecosystems and ensure sustainable waste management.

Plastic pollution is choking some of the world’s most beautiful protected natural areas, and tackling it requires more than just new bins or recycling programs. It calls for a complete rethink of how we use materials and manage waste, especially in tourism hotspots where plastic waste piles up fast. 

Thanks to the Wastereduce project, we now have clear, practical steps that tourism and hospitality businesses can take right away to cut down plastic pollution, and make a real difference.

Swap single-use for sustainable

Forget disposable cups, plates, straws, and cutlery made from plastic or even “bioplastic.” The future belongs to durable, reusable alternatives crafted from glass, ceramic, stainless steel, wood, or eco-friendly bioplastics. Imagine sipping your coffee from a stylish glass cup or enjoying your meal on a ceramic plate that reduces waste, and looks great too. Even small swaps, like replacing plastic straws with reusable metal ones or offering refillable soap dispensers, can dramatically shrink your plastic footprint.

Go natural with furnishings and decor

Plastic chairs, synthetic turf, and artificial plants might seem convenient, but they harm the environment. Instead, opt for furniture made from natural materials like wood, bamboo, stone, or metal. Use fences crafted from plants or natural fibers, and replace plastic umbrellas with ones made from palm leaves or other organic materials. Not only do these choices look beautiful and fit seamlessly into natural settings, but they’re also kinder to the planet.

Upgrade waste management smartly

Say goodbye to plastic dish sponges, flimsy cutting boards, and open trash bins that spill litter everywhere. Switch to natural cleaning tools like cellulose sponges or loofahs, wooden or stone cutting boards, and covered bins with pedals to keep waste contained and encourage recycling. In protected areas, providing separate recycling bins helps visitors and staff sort waste properly, preventing contamination and making recycling efforts far more effective.

Follow the rules and lead by example

The EU’s Single-use plastics directive (Sup) targets the worst plastic offenders. Products marked with the Sup logo should be avoided whenever possible. If you can’t avoid them, dispose of them properly in general waste bins, because these items can’t be recycled.

By making simple, sustainable choices, each of us can go beyond just reducing plastic waste - we can lead by example. It’s a win for nature, a better experience for everyone, and a lasting legacy for future generations.