Header - Acronym and Title

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4 - Culture and tourism for sustainable development
SO 4.1 - Culture and sustainable tourism

ADRIJOROUTES

Promoting sustainable solutions for maritime cultural tourism

Information - Card

Information

Start date
01/02/2024
End date
31/07/2026
Total budget
2.662.685,40
Partnership
IT - 4
HR - 4
Project typology:
Standard project

Project specific objectives - Card

Project specific objectives

  • Strenghtening the Cross-Border cooperation on the sustainable management of passengers flows in the Italian and Croatian ports sites, to promote the transition to resilient tourism destinations in the Programma area.
  • Fostering the creation of sustainable and innovative cultural offers and experiences on Adriatic port heritage as drivers for innovative and inclusive touristic ecosystems as well as social integration of ports with local communities.
  • Enhancing the accessibility and social inclusiveness of Adriatic cultural ecosystem and improving the visitors experiences through the adoption of innovative technologies and phygital solutions to widen the accessibility to innovative cultural offer.

Project main outputs - Card

Project main outputs

  • The Cross border strategy aims at the joint valorisation of the ports of the partnership as cultural ecosystems able to support resilient tourism experiences and social integration and inclusion actions.
  • The Action Plan aims at identifying the actions, the measures, and the methods to be put in place to achieve the Cross border strategy objectives.
  • 7 ADRIJOROUTES consist in integrated digital content of Cross Border experiences forming a single destination.
  • A Cross Border living museum co-developed for the enhacement of Adrijo platform (www.adrijo.eu), that integrates the offline, physical experience at the tangible heritage of the ports site.

About section

About

ADRIJOROUTES aims to enhance the sustainability and cultural richness of the Adriatic touristic sector by promoting alternative, green experiences in 16 ports. Through collaboration with cultural and touristic actors, the project develops cross-border strategies to integrate port cultural assets into social and tourism policies.

The resulting ADRIJOROUTES offer diverse physical and digital experiences, showcasing the shared cultural heritage of the Adriatic region. The project's Cross Border living museum provides interactive digital experiences, making cultural exploration accessible to all, including disabled passengers and children.

By highlighting the connections between port heritage and local cultures, ADRIJOROUTES fosters social integration and celebrates the diverse cultural heritage of the Adriatic territories

 

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Lead partner

The Lead partner represents and takes full financial and legal responsibility for the entire partnership.

Central Adriatic Ports Authority
Development, Statistics, Promotion, Communication and Eu projects Unit

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News & Events

  • EVENT
    10/03/2026
    Date:
    20 Mar 2026

    PLACE2GO 2026: Discover Sustainable Adriatic Cultural Tourism

  • NEWS
    05/02/2026

    Partners meet for the 5th Steering Committee Meeting

    On 28 January 2026 in Dubrovnik

  • NEWS
    31/01/2026

    Exploring Artificial Intelligence: the training in Venice by Interreg IT/HR

    The event was organised for projects funded under the Interreg VI-A Italy–Croatia 2021–2027 Programme

  • NEWS
    23/01/2026

    A network of destinations, many stories: Cross-Border Cultural Identity in the Adriatic Italian and Croatian territories

    it is about building bridges between people, heritage, and experiences, shaping a shared Adriatic identity grounded in cooperation and sustainability.

  • NEWS
    16/01/2026

    Museum Connections Paris 2026: Enhancing Digital Cultural Innovation

    13–14 January 2026 at Paris Expo Porte de Versailles